Thomson, Rupert

Soft

Hardcover, London: Bloomsbury Publishing, 1998. Third Printing. Near Fine. SIGNED by author on full title page. "The objective of advertising is to change the behaviour of the consumer so they purchase more of the product. That, at any rate, is the theory." Ships same or next business day. Pictorial boards. Protected in archival plastic bag. Book has minor edge and shelf wear, faded on head edge and spine; overall, pages are tight, bright, and clean. No dust jacket as issued. ; 8vo 8" - 9" tall; 312 pages; Signed by Author. [Item #59289]

Price: $33.00